The BigCommerce Website Integration consists of a script that tracks your storefront and checkout events.


Installation Instructions

The Converge Website installation for a BigCommerce store consists of:

1

Create a new Client Source in Converge

  1. In Converge, click on Create a new source
  2. Pick Client-side from the modal
  3. Name your pixel: e.g. {Storename} Storefront
2

Configure the storefront script

  1. Navigate to Channel Manager in the BigCommerce Dashboard.

  2. Under Storefronts, click on the

    -icon next to the Storefront for which you want to install tracking. Click on Edit Settings.

  3. In the storefront settings, click on Script manager in the sidebar and then click on Create a script.

  4. Choose Converge as your script name, choose Footer as your Placement and All pages as your Location. Make sure the Script category is Essential and Script type is Script.

  5. Copy the script below

  6. Navigate to your Converge dashboard and find the Client-side source you created for BigCommerce. Click on the pixel and copy the tracking token as per the screenshot below.

  7. Replace the YOUR-TRACKING-TOKEN field in the script pasted with your personal Converge token.

  8. Once that is done, click on Save.

3

Verify that the integration is working correctly

  1. Check that the plugin is working correctly by generating some $page_load, Added To Cart, Started Checkout events by visiting the store and seeing that these events arrive in the Source Log.

Event Spec

This integration auto-tracks the following events on the browser with all properties available according to the Converge Event Spec.

Event NameEvent DescriptionIntegration
PageViewWhen a customer views a page.Storefront
Viewed ProductWhen a customer views a product.Storefront
Added To CartWhen a customer adds an item to cartCheckout
Started CheckoutWhen a customer initiates the checkout process.Checkout