Attribution
UTM Parameters
Set up your UTM Tracking Parameters for first-party Converge Attribution
This page combines all of the UTM Parameters you will need to set up for Converge’s first-party attribution to work correctly.
Channel | Type | Instructions | |
---|---|---|---|
Meta | Paid Social | Link | |
Google Ads | Paid Search | Link | |
TikTok Ads | Paid Social | Link | |
Pinterest Ads | Paid Social | Link | |
Snapchat Ads | Paid Social | Link | |
Microsoft/Bing Ads | Paid Search | Link | |
Taboola | Native | Link | |
Outbrain | Native | Link | |
Klaviyo | Link | ||
AWIN | Affiliate | Link |