Connection Type: Server-side

Installation Instructions

Converge functionality

This integration supports the following Converge connection functionality.

Converge FeatureSupported
Custom Events
Server-side Conversions


Event Mapping

Events are not automatically mapped, you need to configure the mapping of the Converge Event Spec to your Outbrain conversions manually. We recommend the following mapping to the Event Type:

Converge Event NameOutbrain Event Type
Added To Cart[Converge] Add To Cart
Started Checkout[Converge] Initiate Checkout
Added Payment Info[Converge] Add Payment Info
Placed Order[Converge] Purchase